Creating Culinary Communities (C3)
Industry: Retail / Consumer
Invested: September 2021
C3 is a cutting-edge, tech-enabled food and beverage platform founded by hospitality visionary Sam Nazarian. Its portfolio consisting of an array of limited service culinary brands, including Umami Burger, Krispy Rice, Sam's Crispy Chicken, Kumi, Sa'Moto, Ella Mia, Cicci di Carne, El Pollo Verde, and Plant Nation, with many others in development.
C3 is focused on disrupting the food & beverage industry by capitalizing on rapidly evolving customer preferences such as food halls, ghost kitchens and mobile delivery.
It has recently announced a partnership with TriArtisan portfolio company TGI Fridays to roll out virtual brands across the company's store portfolio.